UNKNWN’s first in-house apparel line features UNKNWN co-founder LeBron James, who is demonstrating his impeccable taste in the lookbook. Featuring an accessible color palette and versatile cuts, the first UNKNWN Collection release, “001,” is a refined collection of high-quality wardrobe staples.
As an adult line of clothing perfect for everyday use, Collection is meant to complement UNKNWN’s Hotel and Sport lines. The high-end finishing touches include Italian-made textiles and a plethora of handcrafted hardware in a striking gunmetal grey finish. The brand-free jackets, hoodies, T-shirts, overshirts, and cropped pants go well with the store’s assortment of designer items and accessories.
While the majority of the items exude an air of casual understatement, a number of them have been meticulously enhanced with little nuances to enhance their practicality. As an example, the knitted shirt-jacket has slightly longer sleeves for a touch of irreverence, while the flannel overshirts have quilted linings and reinforced elbow patches for insulation.
Upon its December 19 launch, UNKNWN’s in-house line will be available for purchase online and at the boutique’s Wynwood and Aventura locations.