Nikola Jokic, a two-time NBA MVP, leaves Nike as he signs a partnership contract with a Chinese brand named 361 Degrees to finally get his signature shoes.
Jokic is the Denver Nuggets center and star player. His team is currently in third place in the Western Conference standings. Throughout the first eight seasons of his career, he wore sneakers made by the iconic brand Nike.
However, despite his astounding talent on the court, Nike hasn’t given him his signature shoes, unlike some famous players. As a result, the Serbian hasn’t earned a lot from sneaker merch.
Furthermore, he was only seen wearing the Nike Air Zoom G.T in his entire career. These shoes were a Player Exclusive (PE). They used to be available in adult sizes for $180 on Nike’s official site.
However, over the past few days, rumors were spreading amongst fans that Jokic would be parting ways with Nike. Nick DePaula confirmed this today as he posted Jokic’s brand new multi-year contract with 361 Degrees.
More about the new “Joker Shoes” and 361 Degrees
Fans saw the brand-new shoes during one of the Nuggets’ practices as Jokic was wearing them.
Additionally, sources said that Nike adamantly refused to renew Jokic’s contract with them. Many would be shocked by this decision as Jokic’s skills are one of the best in the current NBA. Stephen Curry and James Harden, who are former MVPs, received the same treatment; the two now have contracts with Under Armour and Adidas, respectively.
Built with synthetic and mesh materials, the new Nikola Jokic 361 Degrees shoes feature Carbon Critical and SOARSYSTEM technology. The sneakers cost $300 and can be purchased online.
Finally, the Finals MVP is getting the shoes and logo he deserves, at least for now. The Chinese manufacturer attested that they are carefully and urgently working on Jokic’s trademark sneakers.
Jokic and teammate Peyton Watson both starred in an advertisement just a day ago.