Consider it a precisely timed introduction of shoes by Luka Doncic.

During the game between North Carolina and Duke on Saturday, the prominent player of the Mavericks team honoured their enduring college basketball rivalry by wearing his latest pair of Jordan Luka 2s. The sneakers showcased a dual-tone design, using UNC’s distinctive Carolina blue hue. A Tar Heel emblem was seen on the right tongue.

The Mavericks have named their latest footwear release the Tobacco Road Luka 2 PE.

The Tobacco Road rivalry is well renowned in the realm of sports. North Carolina and Duke consistently rank among the elite teams in college basketball, delivering highly anticipated matchups when they compete against one other.

In the most recent game, the third-ranked University of North Carolina emerged victorious, securing a 93-84 triumph over the Blue Devils, who were rated seventh, on Saturday. North Carolina prominently dons Jordan brand clothes as a result of their affiliation with Basketball Hall of Famer Michael Jordan.

Doncic has previously debuted multiple pairs of Luka 2s earlier in the 2023-24 season. Following the arrival of his daughter in December, Doncic stepped onto the court wearing white shoes adorned with pink accents.

Doncic and the Mavericks had a strong beginning against the Bucks, successfully making 9 out of 14 3-point shots in the opening quarter.