’LFC x LeBron: Chapter 2′ brings together two famous people again, this time from Los Angeles to Liverpool.
The most famous basketball player in the world and a world-famous football team have started their new project together across the Atlantic.
This year’s special collection built on that energy. Chapter 2 uses a fresh black, blue, and gold colour scheme to mix classic basketball styles with the newest football fits.
It has a football jacket, T-shirts, basketball shorts, a short-sleeved black field jersey, and a football jersey. The quote “You’ll Never Walk Alone” for LFC and LeBron’s motto “Strive for Greatness” are written in gold.
There is one pair of shoes in the group. There is AirZoom cushioning in the LFC x LeBron Nike NXXT Gen Amplified, and the bottom is based on Akron to honour LeBron’s roots.
LeBron, who became the first NBA player to score 40,000 regular-season points last weekend, and a number of Liverpool stars, such as Alisson Becker, Andy Robertson, Missy Bo Kearns, Taylor Hinds, and men’s captain Virgil van Dijk, are the faces of the new campaign.
This promotion is all about LeBron and Van Dijk. It will start being promoted this weekend outside the Kop, as well as in Niketown London, Los Angeles, and New York City.
The Liverpool captain also said this about the new collection: “It’s great to have worked with LeBron to start this collaboration.” I can’t wait for everyone to see what we made.”
Hinds also said, “It’s another great way for LFC and LBJ to work together.” It fits like a good mix of basketball and football.