LeBron James is once again gracing the cover of Pharrell’s eagerly awaited debut collection with the luxury fashion label Louis Vuitton Bron.
And King James appears revitalized!
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As part of the advertising campaign for the Men’s Spring-Summer 2024 collection, LeBron James’s first LV advertisements appeared on social media on Thursday. The renowned musician was appointed creative director of the campaign a year ago.
“LeBron James lends himself to Pharrell Williams’ debut collection, embodying the audacious energy and trailblazing vision of the Maison’s next menswear chapter,” the company reported.
The 39-year-old NBA legend was dapper in a number of Louis styles, including a $865 LV Palace Slippers and a brown embroidered cotton cardigan that cost $3,950 and $8,950, respectively.
Additionally, he is holding Speedy P9 purses, which begin at $9k.
The four-time NBA champion was so enthralled by the advertisement that he even posted it to his Instagram story.
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In October, James was observed donning several items from the collection during the Lakers’ season-opening ceremony. We were informed that it would cost over $28,000.
For Pharrell’s campaign, he was also glimpsed on a Louis Vuitton billboard in New York City.