Oleksandr Zinchenko, an Arsenal player, collaborated with SWM and Golden Concept to create an incredible watch that reflects both his grace and his Ukrainian ancestry.

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As a result of the partnership, Alex has an exclusive Apple watch case that pays tribute to the people of Ukraine and showcases his individuality. Functionality and style are effortlessly combined in this unique invention, which reflects Zinchenko’s refined taste and meticulous attention to detail.

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This distinctive item represents Zinchenko’s love of self-expression and his wish to spread awareness of his culture around the world, serving as a sign of his devotion to both fashion and his native country.

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