Kai Havertz is the face of the new BOSS perfume campaign. Along with two other football experts, he shows how important it is to work together as a team to win.
The new BOSS cologne in a bottle will come out in April 2024: The new mix has a strong, concentrated scent that is meant to represent the spirit and desire for football. There is no better choice than football legend Kai Havertz to be the face of the campaign. He will be joined by French player Eduardo Camavinga and English football star Phil Foden. All three of them call for passion, unity, and drive.
Suzy Le Helley and master chemist Annick Menardo worked together to make the new BOSS Bottled perfume. At the top of the new amber-green blend are violet leaves, and in the middle is a woody part with vetiver flavor. Patchouli in the base note gives the perfume an earthy smell. It’s also interesting to see how many people have BOSS Bottled Elixir x GQ Men of the Year.
Kai Havertz’s first team was Bayer 04 Leverkusen in the Bundesliga in 2016. He now plays attacking midfielder and striker for Arsenal in the Premier League. He is the youngest player in Bundesliga history to have played at least 100 times, at age 24. The professional athlete is known for being flexible and always sure of himself on the field, but for him, working as a team is more important than anything else: “Without a team, I couldn’t perform the way I do.” Not only my friends, but also my family, coaches, and people who work in the locker room. Everyone brings something important to the table.
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The slogan for the campaign, “United in Triumph,” also makes it clear that working together is the key to success. The goal isn’t just to do well in sports, but also in small, everyday things.
BOSS Triumph Elixir in a bottle comes in two sizes: 50ml and 100ml.